What should you exclude from Google Analytics tracking?

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Google Analytics is a great method of tracking how external customers interact with your website. But, how do you ensure you aren’t tracking your own internal website visits when using this tool? If your website is set as your homepage browser, or you happen to spend lots of time visiting your site, you might find that your Google Analytics web traffic dashboard has some quite skewed results. 

Laura England, junior account manager at Stone Junction, explains.


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